Country Marketing Manager – Computing
Printing and Personal Systems Group
HP South Africa, Southern Africa and Angola
Avashna Ramnarain joined HP in 2007 and has since covered several marketing roles in both Printing and PC divisions within HP. She is currently leading the Computing Marketing team for HP Southern Africa (Zambia, Zimbabwe, Namibia, South Africa & Angola Printing and Personal System (PPS) division.
Born in Durban, South Africa, Avashna s career development moved her to Johannesburg in 2006, by working as a Business Development Manager at IT Intellect a private tertiary education solutions provider. With her tertiary studies focussed in Media, Communications and Computer Management Avashna then then moved onto the IT Industry joining HP in 2007 as the Personal Systems Marcoms Specialist.
In 2010 she was promoted to Personal Systems Group Commercial Marketing Lead managing the entire marketing of HP’s Commercial Portfolio.
In 2012 Avashna expanded her profile and became the Printing and PC Commercial Marketing Manager for South Africa and overlooked the entire Printing and PC line-up. In 2014 she then took on the role of HP PPS Country Marketing Manager- South Africa and was responsible for the end to end execution and planning of the country’s PC and Printing marketing activities.
Today Avashna is the PC Marketing Manager for Southern Africa (Zambia, Zimbabwe, Namibia, South Africa & Angola and is responsible for developing the Country’s Marketing Plan, incl. Market Analysis, Business Strategies and Tactics to define focus and investment areas as well as Brand expertise and asset creation specific to HP’s go to markets.